JLL Design Solutions and evrdrive to transform car shopping

JLL Design Solutions, formerly known as Big Red Rooster, has joined forces with Foundation Automotive Corp's revolutionary e-commerce automotive company, evrdrive, to create a highly differentiated customer experience at their flagship Customer Experience Center (CXC) located in The Woodlands Mall in Houston, Texas.

As part of their collaboration with evrdrive, JLL Design Solutions was responsible for the brand strategy, identity assets, and design of the flagship CXC store. The location offers an immersive shopping experience where customers can use evrViewTM 3D hologram technology to explore any car in evrdrive's inventory, schedule virtual test drives, deliveries, and complete the purchase process on-site.

"We are thrilled to have partnered with evrdrive to create this truly unique shopping journey,” said Maureen Millard, SVP, Client Services at JLL Design Solutions. “Our goal was to create a personalized and immersive experience that allows customers to interact, explore and purchase in a way that meets their individual needs, and we are proud to have achieved that with evrdrive's flagship CXC in The Woodlands Mall."

The Experience Center also provides amenities such as a coffee bar and comfortable seating areas, as well as knowledgeable staff to assist customers with their needs. The Woodlands Mall store is open for business and ready to serve customers in the Woodlands area and beyond via their robust ecommerce platform, offering a new and innovative way to shop for cars.

"This partnership offers customers a completely re-imagined way to shop for cars," said Brian Singh, CEO of evrdrive. "We believe evrdrive is the future of automotive retail, and we are committed to providing our customers with a seamless and enjoyable shopping experience."